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Maersk Asia Pacific market update (October 2022)

Global economic conditions continue to worsen with record inflation, a fall in global manufacturing exports and the Russia-Ukraine conflict all hitting market sentiment. Consumer concerns over higher prices and full inventories in the US and Europe are also one of the reasons for a likely drop in retail lifestyle volumes between September-November, according to a Maersk survey. This will fur-ther pressure container shipping where the fall in demand has led Maersk to introduce further measures to match cargo volumes with capacity on key trade lanes from Asia and on the Transatlantic.

Market Trends
The global economy continued to lose steam in the third quarter according to global measures of economic activity and confidence with a sharp slowdown in the US, Europe and China. Global purchasing manager’s indices for September all signaled slowing growth. The global composite PMI flatlined in September at 49.7 although the figure excluded input from China and India due to public holidays. A figure below 50 shows a contraction in manufacturing sentiment. The global manufacturing orders-to-inventory ratio also fell further in September, dropping to 0.94 while manufacturing export orders also slipped. This will further impact the container shipping market which has already seen negative volume growth in most trades between May-July. It is likely the slide in spot container freight rates continue.

Trending Topic
While port congestions are improving gradually across Asia, North America and Europe, volume prospect remains to be weak. The change from sudden boom into current low demand situation will require further adjustment in customer’s sourcing and purchasing plan as well as carriers’ network, which can lead to uncertainties and further disruptions to the supply chain in coming months.

Matching capacity with demand: With forecast reductions in cargo demand Maersk is taking steps to balance capacity with expected volumes on the main trades connecting Asia-North America, Asia-Europe and Asia-Mediterranean over the coming weeks. Our overall goal remains to provide our customers with predictability and to ensure minimal disruption to their supply chain. In cases of blanked sailings and vessel sliding, we will supply alternative routings and coverage for affected vessel positions, and Cargo transfer will be arranged to minimize the impact on customers’ business.

Bottlenecks across the Transatlantic network mean we have also had to reschedule sailings on out TA5 and TA6 services. This situa-tion is driven by several external factors, chiefly terminal congestion, which has contributed to an accumulation of delays on our services resulting in gaps in the departure schedules that require adjustment

Pacific North-West services: Rail congestion and berthing restrictions in Vancouver have made it difficult to maintain schedule relia-bility on our TP9 and TP1 services throughout 2022 both in terms of departure frequency and extended transit times. Consequently, we will merge the TP1 and TP9 loops into a new TP1 service covering Vancouver and Prince Rupert from late October. The existing call at Seattle will be moved to our existing TPX service while our currently infrequent TP7 service will be suspended. Nansha and Kaoshiung will be covered via alternative products.

South Africa port strike: Disruption to services calling at South African ports will continue into November even though a dockwork-ers strike that closed all the major terminals operated by state- owned operator Transnet ended around October 20. Maersk and part-ner carriers operating mainly Asia-Africa and Middle East-India-Africa services have announced several skipped calls at Durban, Cape Town and other ports. Cargo will be transshipped onto other services and routed back via Singapore, Pointe Noir, Walvis Bay and other ports in early/mid-November. Maersk said in a customer advisory that the impact “will be felt for weeks to come and on-going network contingencies will be needed to offset delays on cargo arrival and loading of exports”. Transet said in a statement that cargo backlogs in container terminals at major ports including Durban and Cape Town meant that the force majeure declared when the strike started on October 6 is expected to be lifted by October 31.APA Market update October 2022 - Ocean update

Retail Vertical Insight
Retail-Lifestyle outlook: Overstocking, supply chain challenges and falls in demand are expected to hit shipments of retail lifestyle products to the US and consumers there become more price conscious, according to a latest Maersk forecast. While US consumers will likely spend less in the 2022 holiday season, volumes of retail-lifestyle products from Asia are expected to drop 19% in Sep-tember-November, according to our forecasts from Asia-Pacific’s top 20 SCM customers.

But despite these challenges, Asia Pacific is expected to remain the fastest growing region for contract logistics, growing from a mar-ket worth of Euros95 billion in 2021 to Euro 135 billion in 2026, according to a report this year by Transport Intelligence. Asia Pa-cific’s share of the contract logistics market is expected to grow from 39.8% in 2021 to 44.8% in 2026, while both Europe and North America will see a contraction in market share, the TI report said.

Most of the growth will come from retail in China and India, supported by online marketplaces, automotive in China and pharma in India, while exporters of high-tech electronics will take advantage of external demand to push forward growth, the report added.

Fast Moving Consumer Goods Vertical Insight
The global market has witnessed increased demand volatility in recent years. This has forced Fast Moving Consumer Goods (FMCG) businesses to deal with capacity constraints, container shortages, and port congestion in the absence of transparency and predictabil-ity in their supply chains.

Traditionally, FMCGs sell through a retailer and therefore, direct connection to the customer has been limited. However, the rise of digitization, eCommerce, and omnichannel solutions is bringing brands much closer to the consumer than ever before.

New economies today play a significant part in global FMCG sales with Asia being the biggest market both in terms of growth and actual sales. This is in part driven by China but also countries such as Thailand, Vietnam and the Philippines are also experiencing a rapid rise of consumers with more disposable income. By 2030, it is estimated that more than two-thirds of the world’s middle-classes will live in Asia.
Source: EY Global

According to a study by Nielsen, online FMCG sales will overtake offline by 2037. Asia is the biggest market with online FMCG sales in South Korea and China at 20% and 15% of total FMCG market share respectively. FMCG online value growth is dominated by developing countries with countries such as Mexico, Brazil, Colombia, and Thailand experiencing dramatic increases when com-pared to developed nations. It is worth noting that these are pre-COVID-19 figures and, if anything, the global pandemic has acceler-ated the growth of online sales faster than anyone could have predicted.

APA Market update October 2022

Source: Nielsen , Future Opportunities in FMCG E-Commerce: Market Drivers And Five-Year Forecast

Global consumer spending on Food & Beverage is expected to reach US$ 11,080 billion by 2025. APA Market update October 2022

In 2021, Asia Pacific and Europe respectively contributed 31% to the global Food & Beverage market. Asia Pacific region is fore-casted to become the biggest in Food & Beverage market by 2023 with approx. CAGR 6% till 2025.

The Western Food & Beverage companies which own world’s leading Snack & Confectionery brands lead the market. But when taking a look at their annual reports their biggest consumption/ addressable market lies in Asia Pacific region. From the production side as well, the Asia Pacific based companies from China, Japan and South Korea are fast emerging as the world’s leading Food & Beverage companies.

The online share of the Food & Beverage has been lower than non-Food categories. But it is expected to grow by 8% annually from 2020 to 2023. Asia is leading online food with the fastest growth rate and will reach US$ 566 billion by 2025.APA Market update October 2022

FMCG customers manage an annual budget, equivalent to 6% of the revenue to support the company’s growth ambition that mostly centers around ‘Uprise in Asia’ and ‘Keep Growing in Asia’.

Please click here to learn more about Current Trends and Challenges in FMCG Supply Chains. Meanwhile, there is an on-going cam-paign on FMCG vertical, aiming to bring our customers better visibility in the need for agility in Food and Beverage logistics and the keys to compliance.

Air Update
Greater China: Airfreight rates from China to the US fell to USD6.58/kg in October, a drop of 39% compared with October last year. That comes as the airfreight market is facing an uncertain outlook amid flat export demand in September due to rising interest rates and energy prices and high inventory levels in destination markets. But carriers this year have not seen the level of cancellations as last year due to China’s Golden Week holiday between October 1-7. Airlines are adjusting their fuel surcharges to reflect the de-crease in spot jet fuel prices. With Hong Kong and Japan easing COVID-19 related travel restrictions airlines are expected to increase capacity which will impact the balance between cargo demand and aircraft capacity, especially in North Asia.

Maersk Air Cargo, our dedicated freighter service, will take off soon and we are looking forward to serving our valuable customers with this integrator solution.
Japan: International air cargo volumes through the country’s airports dropped 11% to 287,978 tons in August compared with a year earlier which included a 14% fall in exports to 76,103 tons. But Nagoya saw a 19.6% increase in airfreight volumes in September to 10,764 tons, the third straight month of year-on-year gains, according to Nagoya Customs.

Vietnam: Cargo demand for both import and export in the fourth quarter is still very low compared with market forecasts due to a higher inflation and economic declines in major overseas markets.

Australia: Freight rates are showing signs of falling while transit times are improving in October, while capacity remains largely bal-anced between cargo demand and capacity supply.

For China market, freight rates are improving in the lower and higher weight scales. Rates in Hong Kong market are also improving with a reduction in fuel surcharges from October 1 from HKD6.10/ kg to HKD4.70/kg on chargeable kgs. Airlines are considering adding capacity between Hong Kong and Australia and New Zealand following the lifting of Hong Kong travel restrictions on Sep-tember 28.

There has also been a 24-hour reduction in transit times from Shanghai to Sydney and Melbourne.

Elsewhere, freight rates could fall on Indonesia-Australia routes after Qantas added flights to Sydney and Melbourne.

In Bangladesh, freight rates for cargo over 500 kg have eased while rates for freight below 500 kg have increased slightly. In India, cheaper freight rates are being offered from Channel although they remain the same for all other airports.

Trans-Tasman airline capacity continues to be heavily constrained and best freight rate options are at spot levels.

Maersk has proactively secured capacity on major airfreight trade lanes to ensure limited peak season disruption.

APA Market update October 2022 – Inland update
Inland Services Update
China: A raft of new barge services have been established as Maersk teams have developed new corridors to meet customer de-mand. Warehouse operations in Chinese Mainland, Hong Kong SAR and Taiwan are operating normally.

Details of the barge services are as follows:
o North China area: New barge corridors have been officially launched between Rizhao-Qingdao (export/import) and Lanshan-Qingdao (export/import) and customers are able to choose from three contracting modes. We have also reactivat-ed a barge service between Zhengzhou-Qingdao with a special promotion rate that will last until the end of this year.
o East China area: The Changsha barge service along the Xiangjiang river has been suspended due to the dry season. We suggest customers choose the trucking service from Changsha to Yueyang. There is also sufficient capacity on the sea-rail service to Shanghai and Ningbo and more bookings are welcome.
o South China area: New barge services for export cargo have been established between Beijiao-Yantian, Beijiao-Shekou, Zhongshan-Yantian, Zhongshan-Nansha, Xiaolan-Nansha, Dongguan-Yantian/Shekou/Nansha/Hong Kong. There is a new barge service for import cargo between Hong Kong-Yantian. We have a strong network and sufficient capacity for trucking and sea-rail services.

Market demand for LCL in October is seeing a downward trend on the Europe, transpacific and other long-haul trades, while for Intra-Asia it is slightly more stable than in September. Carriers have blanking sailings and consolidate some services in response to the weakened demand, but this is not expected to impact stability and reliability. We have added more and more lanes in Maersk.com so that our customers can easily and quickly get the rate and place bookings for all trades.

Philippines: The Sealand IA1 service is replacing the IA3 ex-Luzon with better, direct connectivity to North and East China. There are strong reefer imports into the Philippines and plugs are being allocated for all carriers across the Luzon terminals to manage ca-pacity.

Indonesia: Inland cargo volumes have been showing a downward trend in the last two months with exports being affected most as shippers report low order volumes from buyers. The situation is expected to continue in October.

Trucking capacity remains healthy and there should be no problem catering for inbound volumes. Inland export cargoes are domi-nated by retail & lifestyle, industrial and automotive while imports are mainly industrial raw materials and automotive spare parts.

Japan: Trucking capacity remains stable although customers are advised to place transportation orders in advance to secure space.
Source: Maersk

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